Our Marketing Pack public relations client, the OvareGroup, is making news in Louisville. It is separating Kentucky's largest advertising agency, Scoppechio, into three unique companies to serve three distinct audiences: retail, restaurant, and health care. Learn more about the changes and the new leadership.
Topics: Public RelationsRead More Jan 17, 2021 9:44:20 AM
Public relations media monitoring software has come a long way in the 20-plus years I've been in the business. But it's not perfect. And that's ok. Set your expectations appropriately, and you'll find a system – or combination of systems - that works best for you and your clients.
Topics: Public RelationsRead More Jan 13, 2021 7:16:00 AM
Topics: Public RelationsRead More Dec 16, 2020 7:00:00 AM
Lambda Research, Inc., part of Lambda Technologies Group, now offers an ISO/IEC 17025-certified mechanical slotting test method for residual stress measurement.
Topics: Public RelationsRead More Dec 15, 2020 3:07:19 PM
Jason Williams’ career includes five years working as Communications Director for a local not-for-profit. He’s been in our shoes, folks. Jason started in journalism as a sportswriter, but after the newspaper he worked for burned through three different owners in six months, he started to have concerns about the future of the business.
Topics: Public RelationsRead More Sep 24, 2018 1:38:31 PM
Geoff Williams is a freelance journalist who has contributed to nationally read publications for nearly three decades. I had the opportunity to quiz him via email about his experience as a journalist and his advice to PR pros in preparation for Cincinnati PRSA’s Media Day on Thursday, October 18 and here’s what he had to say:
Topics: Public RelationsRead More Sep 18, 2018 3:21:34 PM